FAQ Schema for AI Search: Does It Still Work?
Google removed the FAQ rich result and says no special schema is needed for AI search. What that means for FAQ schema,…
10 min read
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Mohammed Annas is Zunelo's Data & AI Research Intern, supporting the AI Marketing team with research and analysis while completing a degree in Data Science and Analytics at M. S. Ramaiah University of Applied Sciences. His posts are reviewed by senior team members before publishing.
Brand Mentions vs Backlinks: What Matters for AI Search
Ahrefs studied 75,000 brands and found brand mentions track AI Overview visibility more closely than backlinks. Here is what that means, and…
9 min read
Rank Math AI: What Gemini Visibility Tracking Does and Doesn’t Tell You
Rank Math AI is now the name for three tools that used to be separate: Content AI, AI Link Genius and AI…
7 min read
Schema and Entity Gaps: What Actually Helps AI Search Understand Your Business
Ask three AI assistants to describe a small business and you can get three slightly different answers. One has the right city,…
7 min read
What Questions Do Your Buyers Actually Ask AI Assistants?
Ask a business owner what customers search for and they’ll give you a keyword: “SEO agency Bangalore.” Ask a customer what they…
7 min read
The Three Pillars of GEO: LLM Readability, Brand Context, Agentic Commerce
GEO gets talked about like it’s one thing: optimize your content, done. It isn’t. There are three genuinely separate jobs hiding inside…
7 min read
Google Search Profiles: Follower Requirement Drops to 10,000
A month ago, claiming a Google Search profile meant having 100,000 followers on YouTube, Instagram or X. That bar has dropped twice…
7 min read
ChatGPT’s New Sponsored Agents: What They Are and Who Can Actually Use Them
ChatGPT ads used to work like every other ad format: an impression, maybe a click, done. OpenAI just added a step in…
7 min read
The Follow-Up Query: Why Conversational Search Changes What You Optimize For
Someone asks an AI search tool “best plumber near me,” gets an answer, then immediately asks “do any of them do emergency…
7 min read
What AI Overviews Are and How They Change Organic Click-Through Rates
Rank first for a keyword today and you might still get fewer clicks than you did a year ago for the same…
7 min read
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