01
Technical foundations
Crawlability, indexation, canonicals, site architecture, speed and structured-data review.
ExploreSEO services
The SEO company in India organised around rankings that can become enquiries
Zunelo combines technical SEO, page optimisation, content planning and internal linking around a keyword scope agreed before work begins.
- Free audit in 48 hours
- Transparent, keyword-locked scope
- No lock-in contracts
What is included
What the SEO service covers
A complete search programme, prioritised around the pages and queries with the clearest commercial value.
02
Keyword and intent mapping
One primary intent per important page, with clear ownership to reduce cannibalisation.
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On-page optimisation
Titles, headings, copy, entities and conversion paths aligned to the intended search journey.
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Content planning
Supporting pages and briefs that strengthen a service silo instead of producing disconnected articles.
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Internal linking
Hub, child and contextual links that help users and crawlers understand page relationships.
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Measurement
Search Console, GA4 and enquiry tracking reported without invented proprietary scores.
ExploreThe methodology
How the SEO service actually runs, month to month
Six areas, worked in this order, every cycle. No area is skipped to make room for another: scope is fixed at the start of the plan, not renegotiated mid-month.
01
Technical foundations
Before any keyword work starts, we confirm the site can be crawled and indexed the way it should be: robots directives, canonical tags, XML sitemaps, redirect chains, duplicate-content traps and Core Web Vitals. A page cannot rank for a keyword Google has not indexed, and a slow page loses winnable rankings to faster competitors regardless of content quality, so this is where every engagement starts, not an afterthought bolted on later.
02
Keyword and intent mapping
Every important page on the site is assigned exactly one primary keyword and one primary search intent. This sounds basic, but the most common reason established websites plateau is two or three pages quietly competing for the same query (keyword cannibalisation), which splits ranking signals instead of concentrating them. We map the full keyword set against existing URLs first, resolve overlaps, and only then decide which gaps genuinely need a new page.
03
On-page optimisation
Titles, headings, body copy, internal anchor text and structured data are rewritten to match the mapped intent, not stuffed with keyword repetitions. The test we apply to every page: would a real visitor searching that exact phrase find their answer in the first two screens, and does the page make the next action (call, form, WhatsApp) obvious once they have it.
04
Content planning inside a silo
New content is only commissioned when it strengthens a specific service silo: a hub page and its supporting pages, cross-linked so relevance and authority flow between them. We do not publish disconnected blog posts chasing traffic keywords with no path back to a page that converts; every brief starts from "which money page does this support" before a single word is written.
05
Internal linking
Hub-to-child, child-to-hub and contextual in-content links are audited and rebuilt where missing. This is the least glamorous part of SEO and the most commonly skipped by agencies working page-by-page instead of silo-by-silo. Internal links are how both users and crawlers understand which pages matter most on your site, and orphaned pages with no internal links rarely rank regardless of their own quality.
06
Measurement and reporting
Every month you get a report built from Google Search Console impressions, clicks and average position, GA4 organic sessions, and enquiry actions (calls, form submissions, WhatsApp clicks) where tracking is in place. We do not report a proprietary "visibility score" or similar invented metric: every number in the report is one you could pull yourself from the same dashboards, because the report's job is to be checkable, not impressive.
How we work
A clear sequence from evidence to action
- 1
Audit
Find technical, content and intent problems.
- 2
Map
Assign keywords and commercial intent to the right URLs.
- 3
Improve
Fix priority pages and strengthen their supporting silos.
- 4
Measure
Track impressions, rankings, clicks and enquiries.
Pricing without the mystery
Keyword-locked retainers, quoted before we start
Every SEO plan locks a fixed keyword list into scope. You always know what your fee covers, and adding keywords is an upgrade, not a surprise invoice.
| Plan | Keywords locked | Best for | Monthly |
|---|---|---|---|
| Local Starter | 5 | Getting the local foundation right: GBP + local SEO + reporting | ₹15,000 |
| Local Growth | 10 | Adding content, on-page work and a reviews engine | ₹25,000 |
| Local Dominance | 15 | CRO, landing pages and priority support on top of Growth | ₹40,000 |
| SaaS / National SEO | 10 | Technical + programmatic + AI-search optimisation, blog and CRO | ₹35,000 |
Additional keywords: ₹2,500/keyword/month in blocks of five. Tool charges of ₹2,500/month apply on Starter and are bundled into Growth and above. Website builds are one-time projects quoted separately (launch offer from ₹5,000); Google Ads management is quoted after the account audit.
Site structure
Where this page sits
A quick map from the homepage to this page, and the pages it connects to next.
Related pages
Questions
Useful answers before you enquire
How soon can SEO produce results?
Local and lower-competition opportunities may move sooner, while broader organic growth normally requires sustained work over several months. Anyone quoting a fixed number of weeks for a competitive national keyword is guessing.
What does keyword-locked mean?
The plan names the keywords and pages covered, so the scope is visible rather than described as a vague list of monthly activities. Local Starter locks 5 keywords, Local Growth 10, Local Dominance 15, and SaaS/National SEO 10, with additional keywords added in blocks of five.
Do you guarantee rankings?
No. Zunelo commits to a clear scope, responsible execution and transparent reporting, not guaranteed positions. No agency controls Google's algorithm, and one that promises a specific ranking is making a promise it cannot keep.
What is not included in the SEO retainer?
Paid advertising, social media production and full-scale content marketing are separate services with their own scope. The SEO retainer covers technical work, on-page optimisation, keyword-scoped content and internal linking for the agreed pages. Anything beyond that scope is quoted separately before it starts, not added to an invoice afterwards.
Who actually does the work?
A senior strategist reviews every account and its monthly plan before execution begins, and the same person is accountable for the report you receive. Work is not handed off anonymously through a large account-management layer.
How is this different from a general content or blog service?
Content here is commissioned inside a keyword-mapped silo, meaning every page has one job and links to the pages around it. A generic blogging service optimises for publishing volume; this approach optimises for which pages actually need to exist and how they support each other.
Can I add keywords or change the plan later?
Yes. Additional keywords are added in blocks of five at ₹2,500 per keyword per month, so scope changes are a visible upgrade decision rather than a silent expansion of what the retainer already covers.
What tools do you use to track progress?
Google Search Console and GA4 for organic performance, plus enquiry tracking on calls, forms and WhatsApp where available. These are the same tools you already have access to. Nothing in the monthly report depends on a dashboard only Zunelo can see.
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